COMM 4515 (4 credits)
Building AI-Powered Communication Campaigns
This course advances students' mastery of AI tools and strategies through end-to-end communication campaign development. Focusing on real-world applications, students learn to integrate AI across strategy, tactics, and analytics while developing critical evaluation skills. The curriculum emphasizes practical experience in leading AI communication initiatives across diverse organizational settings. Required Prerequisite: ICT 4700. Suggested prerequisites: Working knowledge of generative AI technologies AND/OR COMM 4510.
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Sections: Autumn Quarter 2025
CRN 4897
Credits
4
Dates/Time/Location
Format
Online Asynchronous
Instructor
Khleif, Richard
Tuition Rate
Per Credit:
Additional Fees
Technology Fee: $4/credit hour for each class taken for credit
Questions?
Call 303-871-2291 or 1-800-347-2042 or email PSCsupport@DU.edu.
Join the Classroom
Please check Canvas one week before
class begins for any pre-class
assignments.